This new business, where the owner makes her own beauty products, was looking for branding to begin the launch of the business. Part of her inspiration comes from a family member's land on Teacup Street, which is where the name originates. High on the priority list were a teacup and saucer with purple as the number one color, leading to this final logo. Not wanting the cup and saucer to be the main focus, fitting it into the name felt like a perfect solution, with crisp clean typography for a modern touch. We also created a tagline to give customers a better sense for what the brand offers.